Kiesza | COVID-19

Kiesza shares Global Video Project ‘Storm’ To Support Frontline Workers amid the COVID-19 pandemic.

We are constantly inspired these days by the artistic response to life during COVID-19. Kartel client Canadian pop star Kiesza has released an incredible, global music video project entitled ‘Storm’ this week. Written in isolation, ‘Storm’ compelled award-winning directors Rocky Romano and Miranda Winters to reach out to Kiesza to work with her to create a powerful short film to help first responders amid the COVID-19 pandemic.

The video is call to action to donate to Frontline Care via Jupe Health who work with hospitals, non-profits and rural health communities to provide rest and care units in the fight against COVID-19. Their rest units are created by rocket and electric vehicle engineers, designed and furnished by America’s greatest designers, and wrapped with artwork by some of the worlds’ top graphic artists.

Over 100 filmmakers donated footage from 27 countries, including drone footage of Kiesza on the empty shores of Toronto. Other countries featured in the music video include Australia, Brazil, China, Denmark, France, Germany, Greece, India, Italy, Mexico, South Africa, United Kingdom and more.

Kiesza will lead the initiative titled #TeamStorm that will drive fans to TeamStorm.org where they can donate to build JUPE REST units for frontline workers.

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Kiesza is supported by Kartel's in-house social media and digital marketing team. Her dedicated Kartel team members provide strategy and assets used throughout the campaign, and execute on the social actions around each release. Get in touch for more information about these services.